Reactivate your old foundation repair leads
The people who asked about foundation repair and never went ahead are worth a call. The agent calls them, has the first conversation, and puts the interested ones through to your closer, live.
What a foundation repair call sounds like
A sample call, shortened, using the foundation repair template's own lines.
LeadHello?
AgentHi, may I speak with Dana?
LeadSpeaking.
AgentDana, you'd asked about your home's foundation. This is Ava with Foundation Repair USA. Are you still looking for help with that?
LeadWe have cracks.
AgentThat's exactly what the specialist can check with you. Let me see if I can get someone on.
Your closer hears: "I have Dana on the line for a foundation repair consultation. Dana lives in Texas." with any answers, then "Recorded line." Then Dana joins the call.
What the agent asks
- First, whether they're still interested: "You'd asked about your home's foundation. Are you still looking for help with that?"
- If the answer is no, one more chance, then it lets them go: "No problem. Is that because you already have your foundation taken care of, or just not a good time? I can have someone call when it suits you."
- Before bringing in your closer, the template's qualifying questions:
- "Do you own the home?"
- "What are you noticing, like cracks or sticking doors?"
The answers go to your closer in the briefing, and to your CRM if you connect one. Change, add or remove questions for each campaign; they never block a transfer.
How it answers common objections
- "We have cracks, or the doors are sticking""That's exactly what the specialist can check with you. Let me see if I can get someone on."
- "It's too expensive, or I can't afford it""Understood. The specialist can go over the options and what it would look like for you. Want me to get them on?"
- "A question about my house or the work itself""That's exactly what the specialist looks at with you. Let me see if I can get someone on."
The agent never quotes a price or a saving and never tells anyone they qualify: questions like those go to your closer. Edit any answer, or add your own.
Who it hands off to
When the lead says yes, the agent says it will bring in "my foundation specialist" and rings your closer's number. Your closer hears a short briefing, then the lead joins the call. If your closer can't pick up, a callback is set. The agent calls as Ava with Foundation Repair USA unless you change the name, the company or the voice.
Start with the foundation repair template
Its lines, answers and questions fill in for your first campaign. Upload your leads and press start. Every account gets $2 of free calls each month.