Reactivate your old water heaters leads
The people who asked about water heaters and never went ahead are worth a call. The agent calls them, has the first conversation, and puts the interested ones through to your closer, live.
What a water heaters call sounds like
A sample call, shortened, using the water heaters template's own lines.
LeadHello?
AgentHi, may I speak with Dana?
LeadSpeaking.
AgentDana, you'd asked about a new water heater. This is Ava with Water Heaters USA. Are you still looking for help with that?
LeadMy water heater is fine.
AgentGood to hear. The specialist can take a quick look so you know where it stands. Want me to get them on?
LeadSure.
AgentAbout how old is your water heater?
Dana answers. The answer is kept for your closer.
AgentThanks. Let me see if I can get someone on.
Your closer hears: "I have Dana on the line for a water heaters consultation. Dana lives in Texas." with any answers, then "Recorded line." Then Dana joins the call.
What the agent asks
- First, whether they're still interested: "You'd asked about a new water heater. Are you still looking for help with that?"
- If the answer is no, one more chance, then it lets them go: "No problem. Is that because you already have your water heater taken care of, or just not a good time? I can have someone call when it suits you."
- Before bringing in your closer, the template's qualifying questions:
- "Do you own the home?"
- "About how old is your water heater?"
The answers go to your closer in the briefing, and to your CRM if you connect one. Change, add or remove questions for each campaign; they never block a transfer.
How it answers common objections
- "My water heater is fine""Good to hear. The specialist can take a quick look so you know where it stands. Want me to get them on?"
- "We have no hot water right now""Let me see if I can get someone on right away."
- "Are there rebates or tax credits?""The specialist can go over any rebates for your home. Want me to get them on?"
The agent never quotes a price or a saving and never tells anyone they qualify: questions like those go to your closer. Edit any answer, or add your own.
Who it hands off to
When the lead says yes, the agent says it will bring in "my water heater specialist" and rings your closer's number. Your closer hears a short briefing, then the lead joins the call. If your closer can't pick up, a callback is set. The agent calls as Ava with Water Heaters USA unless you change the name, the company or the voice.
Start with the water heaters template
Its lines, answers and questions fill in for your first campaign. Upload your leads and press start. Every account gets $2 of free calls each month.